The following is a quick overview and guide with logos, colors, and fonts used to convey our message or brand.
Art Verve Academy Branding
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Logos with Color
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Art Verve Academy Logo Use this whenever possible |
White on Purple Use a simple white logo on a purple background |
Embroidery Use for shirts & embroidery (no shadow) |
Inverse Color Use this whenever possible for white logo |
Inverse White on Purple Use a simple white logo on a purple background |
Inverse Embroidery
Use for shirts & embroidery (no shadow) |
Black & White
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Black Logo Use this for black |
Monochrome Use this for grayscale |
Embroidery Use for black (no shadow) |
Logo with Text
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Color Palette
See below for our color palette.
Logo
#443198 #3B2B85 Darker option for text #333399Web-safee RGB: 68, 59, 152 CMYK: (C:55, M:68, Y:0, K:41) Pantone: 2104 C |
Accent or Hypertext
#AB17AB RGB: 171, 23, 171 CMYK: (C:0, M:87, Y:0, K:33) Pantone: 253 C |
Banner
#C3B9E4 RGB: 195, 185, 228 CMYK: (C:14, M:19, Y:0, K:11) Pantone: 2635 C |
Background
#EEECF8 RGB: 238, 236, 248 CMYK: (C:4, M:5, Y:0, K:3) Pantone: 99-1 C |
Light Background
#FAF9FD RGB: 250, 249, 243 CMYK: (C:2, M:2, Y:0, K:1) Pantone: N/A |
Logo Text
#FFFFFF RGB: 255, 255, 255 CMYK: (C:0, M:0, Y:0, K:0) Pantone: N/A |
Fonts
See below for acceptable fonts used for print or online media.
Serif Fonts
Acceptable fonts are listed below.
Open Sans
Hind Vadodara Medium or Light
Trebuchet MS
Header Serif Fonts
Acceptable fonts are listed below.
Montserrat Regular
Montserrat Bold
Cooper Black
Handwriting or Script Fonts
Script fonts are intuitive. They look like cursive!
Rock Salt Regular
Lemon Tuesday Regular
Scriptorama Hostess Jf Regular